Challenge and needs
Sockerbageriet is a long-established confectionery brand with roots going back several generations. It is important to us that our packaging reflects both our heritage and the quality our customers expect from us. Our products are built on tradition, craftsmanship and carefully selected ingredients – so our packaging solutions also need to convey the same sense of quality, care and service.
The most important thing for us is to have a partner who understands our brand and can deliver durable, high-quality packaging that enhances the experience of our products, both visually and functionally.
Our solution
Kartongbolaget helps us develop packaging solutions that are high in quality and at the same time convey the feel of our brands. Through close dialogue and a deep understanding of our needs, they have been an important partner in developing both existing and new packaging.
They contribute not only production but also knowledge of materials, construction and design solutions that help us create packaging that works as well practically as it does aesthetically.
Collaboration
Sockerbageriet was one of Joakim's very first customers back in 1994, and since then we have had a close, personal and long-term partnership. We have been with them since the days when Joakim's father cut dies by hand, and it has been fantastic to follow Kartongbolaget's journey and development into the company it is today.
Long-term relationships mean a lot to us, and we always strive to work as locally as possible with our partners. The fact that we are also based in the same town makes the partnership even stronger and more valuable. Communication, flexibility and quick feedback have always been a natural part of our collaboration.
Today we work with two brands: Sockerbageriet, which stands for classic retro and old-fashioned confectionery, and our sister brand Konfektyrfabriken i Hälsingborg, which has a more modern expression. Together we reach a broad market where tradition and innovation meet.
When we created Konfektyrfabriken i Hälsingborg, Kartongbolaget helped us throughout the process – from design and material choice to the finished packaging solution. Their commitment and experience made a big difference, and we are very pleased with the result.
Results
Our partnership with Kartongbolaget has now lasted for more than 30 years, which says a lot about the relationship and trust we have built together. Over the years, we have always been able to rely on them to deliver competitive prices, high service and quality that lives up to our high expectations.
For us, the security of the partnership is just as important as the product itself. We know that Kartongbolaget understands our brands and our requirements, which means we can keep developing our products and packaging with the same high ambition we have always had.
